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Did you know that the t-shirt is the most popular clothing item in the world? About 2 billion of them are sold each year, making them the perfect marketing item for small businesses.
If you’re looking for effective advertising strategies, like selling branded t-shirts, you’ve come to the right place! In this article, we’ll tell you all about 5 different marketing techniques, all of which are sure to bring you the results that you’re looking for.
1. Social Media Marketing
Billions of people use social media websites each day. That’s why it’s more than a good idea to promote your business often on various social media websites.
Social media marketing, in particular, does a great job of helping you humanize your brand. The ability to use humor is especially useful, which you can click here to learn more about why that’s so important.
2. Email Marketing
Worried about your posts getting lost on user’s social media feeds? Need more than 160 characters to tell your story? Start doing some email marketing campaigns.
Email marketing, when done right, is one of the best marketing strategies available for small business owners today. It’s affordable, too, which means you can get big-budget results without having to spend the cash.
Make most of your money selling items on an online store? Need to find ways to drive more traffic to your website? Consider starting a blog to help you bring users to your site.
We’ll be honest. Blogging isn’t easy and takes quite a bit of work to do the right way. But if you can write, and enjoy writing, blogging could be the perfect advertising strategy for your business.
4. Paper Fliers
Want to promote your business more offline? Need to bring some local traffic through your front doors? Get some paper fliers made up that show off what your business is all about.
Believe it or not, a well-designed flyer is still a great way to promote your brand or business. They’re also very versatile, making them easy to use in a wide variety of situations, which is an added bonus.
5. Branded Merchandise
Again, people love buying t-shirts. And if you’ve got a neat logo, putting it on a shirt could be a great way to make some extra cash while promoting your business.
Like social media marketing, this gives you a chance to show off your personality more, as the best t-shirts are more than just a logo printed on the front. And if graphic design isn’t your area of expertise, be sure to outsource the process to get the best results.
Looking for More Effective Advertising Strategies?
As a small business owner, it’s important to invest in effective advertising strategies that will deliver results. That way you can avoid wasting both your time and money on ideas that won’t help you grow your brand.
With that in mind, no advertising strategy will work without proper execution. That’s why it’s a good idea to ask for help on anything that you may not be comfortable doing yourself in-house.
Looking for more advertising tips? Check back with our blog often, as we’re always talking about the latest marketing ideas.